Speech is power, speech is to persuade, to convert, to compel. – Emerson
Hopefully I can get this blog post together tonight and posted. Yesterday, besides my real life chores, I spent more time watching Twitter than I really wanted to, but that’s a main battlefield in America’s ongoing scorched earth information war. I find it mind-numbingly boring, but I try to analyze the spin battles, watch how the main spin commandos on both sides operate and most importantly keep my attention focused on the messaging. The words are the main weapon in all spin information warfare. My words here aren’t as organized as I had hoped, but I am very tired these days taking care of my husband, trying to keep up with my housework and chores, while still following this spin info war. Haven’t decided yet which is more draining, lol.
Many news organizations & individual journalists have been aligned with spreading the Dems and Left talking points messaging since the 1990s, while still proclaiming “journalistic ethics” and “unbiased reporting”. Along with the news operations, the Left widely disseminates their spin messaging among the vast entertainment industry, where their spin messaging often gets spouted by celebrities, on TV talk shows and even written into scripts in TV shows and movies. The Dems and Left developed a vast network to disseminate their spin messaging.
Over the years, the Left has amassed a wide array of well-funded political groups working to increase the reach of their messaging, but they also have loads of professional political operatives, academics, data analysts, tech experts, polling groups, social psychologists, etc. working to improve their spin messaging operations. As I stated in previous posts, the Left had a lock on spin information warfare since the 1990s, when it made its debut in America by the Clinton war room political operatives.
The Left’s strategy has been to rely on “professionals” to hone their messaging using all sorts of testing messaging with focus groups and the modern tech savvy that retailers and advertisers use to lure Americans in with very deceptive language and sophisticated manipulation to play on people’s emotions. It’s a messaging operation that relies on long-established messaging collusion with the big media venues in America, except for talk radio, which the Right dominated since the 90s. The Left’s messaging is used to advance both Democrat politicians and political causes.
The Left’s spin messaging has been long-established, highly organized, run by professionals, but the Clinton political machine wields a heavy hand on the Democratic Party and since the spin operations began with Clinton loyalists, the most extreme scorched earth spin messaging efforts have gone into propping up the Clintons.
Trump borrowed his scorched earth spin from the Clinton model. Trump’s spin messaging operation begins and ends with bolstering Trump’s erratic tweeting and impromptu outbursts. Trump brags about his strategic thinking, but he’s a very impulsive reactionary. He’s more reactionary than the Left, taking to the streets and fainting couch hysterics constantly and that’s pretty darned reactionary. His spin operators end up rushing to clean-up and prop up Trump’s loose cannon guerilla attack spin messaging, which is more like a three-year old throwing a tantrum, determined to be the center of attention.
Trump’s erratic, impulsive way of operating requires his “Spin Force” to spend more time on damage control than on any sort of sophisticated political messaging like the Left operates. More often than not, even his own communications people in the White House can’t keep their messaging on track with Trump’s ever-changing opinions and outbursts. It’s constant discordant messaging. Hence, the FOX News Trumpathons evoke an amateurish third-world dictator’s media operations aura, where the media exists only to prop up the dictator and odd fits and starts are common, but when the TV switches to folk dancing or goes dark, beware there’s likely a coup attempt in progress. For instance after a damaging Trump outburst a few weeks back, Tucker Carlson was caught in limbo and went with UFOs, while Hannity went with more Hillary corruption hysteria, as they awaited some clue as to how to do damage control for Trump.
Beyond messaging glorifying Trump’s “greatness,” the ideological messaging all stems from simplistic, jingoistic sloganeering, which Trump and his Spin Force use to incite his followers. And while Trump’s larger spin messaging is a hobbled together effort with FOX News being his largest news spin platform, he’s also amassed an array of pundits, political operatives and friends. As Trump has become more erratic in his tweeting and outbursts lately and the mainstream media goes into hysterics recycling through old 2016 Dump on Trump spin themes (his finances, the Russians, his women, his authoritarianism), his FOX News spinners revert to running endless whataboutism spin about Hillary & Obama corruption or nefarious “deep state” fear mongering, hysterically opining about Trump’s victimhood.
I expect Trump to escalate his spin efforts and to become more erratic in his outbursts, as the pressure builds with the Mueller investigation findings looming, pressure from Putin over Trump failing to deliver with “the ball in his court” and threats like Omarosa to Cohen all around him closing in.
Another dimension to this scorched earth spin info war is both sides gaslight and engage in projection constantly, not just Trump. For instance the Left and mainstream media ran a coordinated effort yesterday denouncing Trump’s attacks on the free press. Along with their hysteria about Trump’s attacks on the media, they project constantly about the grave threat Trump is to free speech in America.
While Trump’s “fake news” and “enemy of the people” spin assuredly deserve condemnation, it needs to be noted that the Left loves only the “free press” that backs their causes. The “fake news” spin is messaging Trump hijacked from the Left and turned it back on them. The Left has been working to silence political speech they find undesirable for many years with “hate speech” codes, PC efforts to dictate words that can and cannot be used, and constantly trying to find ways to limit speech on the right, casting those views as a threat to America. The initial “fake news” hysteria effort was meant to force social media to remove “fake news”, which really meant news leftist “fact-checkers” deemed fake. That quickly turned into a farce. Trump hijacked the term and mocks the mainstream media constantly. Trump however lies constantly too, so his “fake news” is as much of a farce as the initial “fake news” effort by the Left.
Another aspect to the Left’s hysteria, is it always is intended to manufacture a crisis, which they can use as cover to propel political action. Amidst the free speech sanctimony from the mainstream media there’s some ominous undertones, because they endlessly debated whether to not give air time to Trump (the POTUS) and to his WH spokespeople on the grounds they are liars, yet they reported on Obama “narratives”, which were assuredly bold-faced lies too. Yet there was never any hysteria about silencing Obama “narratives”. A couple of weeks ago the WH banned a pool reporter from a WH event, ostensibly because she was rude. The media went into full hysterics, then Trump baited them with more “enemy of the people” taunts. The media was back to:
libertybelle Retweeted Andrea Mitchell
Trump’s antics are disgusting, but so are the media’s. Lord, the media can never make up their minds about Trump outrage. Now you’re debating relying on one reporter’s reporting on Trump rallies and a week or so ago you were outraged a reporter was barred from a WH event
In a likely future scenario, where Trump’s chaotic outbursts escalate, the media that yesterday was pontificating about free speech and the Left would likely start touting ways to silence Trump, FOX news or Trump-supporting pundits. This movement from the Left is already happening with Alex Jones, shadow-banning of conservatives on social media and bans of “undesirables”, as determined by liberals moderating social media platforms. The solution in America is never to silence unpopular voices, it’s more free speech.
The attacks in this spin info war can digress to a level of pettiness and childishness that boggles my mind. From Trump’s petty name-calling to attacks about Melania wearing high heels on the plane to Houston flooding to recently some Trump Spin Force commandos started mocking some Never Trump conservatives, like Bill Kristol,who organize annual cruises for their group, by retweeting Kristol’s tweets and commenting with an emoticon of a ship. This is the level of childishness back and forth. Here’s an example of the depths of Trump sycophants: