The biggest losers

Here’s why I believe the media deliberately went in the tank promoting Trump.  An article from Reuters approaches the issue as if the media is just now realizing how much money they lost by giving Trump so much free air time, but the truth is they went with Trump to boost their ratings, make money, and to aid and abet Trump’s rise – they knew exactly what they were doing, aiding in Trump’s war against the GOP establishment and facilitating Trump’s fracturing the GOP.

Sanders too, according to the media’s “year of the insurgent candidate,”  was an insurgent candidate, but the media did NOT devote endless hours to Sanders, to ramble on and repeat buzz words, hollow phrases and most of all repeat that “winning in every poll” Trumpathon.  The heads of media outlets are well-versed in how the mass media saturation and repetition of phrases creates a manufactured opinion cascade.  They know how this propaganda technique works too!  They choose when to aid and abet politicians, who choose to engage in the swarming strategy.  So, just as they aided the Clinton machine to survive impeachment, they knowingly and willingly, were a part of the Trump political propaganda campaign too – with an obvious end in mind.

These cable news networks set up this left vs right agitprop from the beginning of cable news – to foment deep partisan divides in America – it started with CNN, but the other 24 hour cable news networks joined right in.  It’s the endless supposed neutral moderator refereeing , the GOP spokesperson on one side and a Dem spokesperson on the other, as the sparks fly.  The GOP has never benefited from these exchanges, only the Democrats, who engage in spinning – they repeat the same messages over and over, diffusing anyone who speaks in complete sentences or offers more than repeated hollow messages – because that spin blocks out real discourse  – it’s a swarming strategy that blocks out one side.  The louder, relentlessly repeated messages are what the masses remember and it moves poll numbers. Then those poll numbers become as much a part of the story as the issue, as they are endlessly reinforced by the media to declare, who is the winner on that issue (winning in the polls).  In Trump’s case, they’ve been repeating “Trump is winning, so doesn’t the GOP have to back their own front-runner?”

Here’s a portion of the Reuters article:

 

“Republican frontrunner Donald Trump has upended the presidential primaries this year by relying heavily on free air time and Twitter at the expense of local-ad buying, throwing into question estimates that the November presidential election could translate into $6 billion spent on TV advertising.

Now, with no Trump TV ads scheduled going into the 11-state Super Tuesday primaries, some investors and analysts are growing increasingly concerned that Trump could continue with an advertising-light strategy built on bruising debate performances and large rallies – often shown on cable TV – even if he wins the Republican Party nomination.

“For the broadcast industry, which has pinned its 2016 on local TV ad spend, you have to believe that someone who is pretty amazing at leveraging the power of social media would be a real problem for television,” said media analyst Rich Greenfield with New York-based equity firm BTIG Research. “I think Trump elevates that to a whole new level.”

So far, some $10-million has been spent on advertising for Donald Trump, compared with $32 million for Hillary Clinton, $49 million for Marco Rubio, and almost $85 million for Jeb Bush, according to data from Ad Age. Bush dropped out of the Republican contest earlier this month after trailing badly.”

http://www.reuters.com/article/us-usa-election-mediaspend-idUSMTZSAPEC31DC1REH

Perhaps the biggest con artist is not Donald Trump; it’s the mass media in America and their endless agitprop script, where they win big and the American people are the biggest losers.